Analyze Perion Network’s Q4 2023 earnings with a focus on retail media’s role, Digital-out-of-Home’s surge, CTV challenges, AI integration, and financial stability within the advertising landscape.
Perion’s Q4 2023 Earnings: Retail Media and DOOH Fuel Advertising Solutions Growth Read More »
Discover how experiential commerce transforms retail by blending storytelling with omnichannel strategies and retail media to drive consumer engagement and measurable ROI.
Experiential Commerce: Unlocking Retail Growth Through Engagement and Retail Media Read More »
Discover how Liverpool FC and Adidas set new sales records through strategic e-commerce and social media campaigns, offering key retail media lessons for brand marketers.
Liverpool FC & Adidas: A Retail Media Success Story in Sports Merchandising Read More »
Discover how Very Media Group’s HelloStudio integrates personal, shopping, and financial data into creative retail media campaigns, delivering personalized content and measurable sales growth for brands.
Explore the rapid growth of on-site retail media networks and their benefits for brands and retailers. Understand market trends and future outlooks in retail advertising.
The Rise and Impact of On-Site Retail Media Networks Read More »
Explore how data privacy regulations shape retail media networks, emphasizing first-party data, consumer trust, and adapting measurement in a privacy-focused landscape.
The Evolving Role of Data Privacy in Retail Media Read More »
Explore how Criteo maintains market strength amid rising retail media competition from agile adtech firms and the evolving programmatic advertising space.
Criteo’s Steadfast Position in a Shifting Retail Media Landscape Read More »
Explore how Retail Media Networks must evolve from ad-centric platforms to content-driven engines by leveraging Gen Z insights, creator partnerships, and advanced measurement strategies.
Beyond Ads: Transforming Retail Media Networks into Content Engines Read More »
Explore how Anthropologie’s Maeve leverages Substack, TikTok, and influencer marketing to build community and own its retail media strategy, setting a new standard for brand growth.
Anthropologie’s Maeve: Redefining Retail Media with a ‘Brand as Publisher’ Strategy Read More »
Explore Reddit’s significant growth as an offsite retail media platform, highlighting its community-driven engagement, AI-powered targeting, and proven ROI for brands like CVS.
Reddit’s Rising Role in Offsite Retail Media Strategies Read More »
