Commerce Media

Discover how Mastercard Commerce Media leverages payment data and card-linking technology to solve retail media attribution challenges and deliver personalized consumer experiences.

Explore how Dollar General’s retail media network targets rural America’s untapped advertising market with advanced data and measurement strategies to drive last-mile customer engagement.

Publicis Media announces Niel Bornman’s expanded leadership role, signalling strategic shifts within the agency and potential impacts on the retail media sector.

Explore how AI is shaping retail media today with practical applications and challenges. Understand where AI delivers real results and where it falls short in retail advertising.

Discover how Claritas’s Amazon Ads Partner certification leverages AI for real-time optimization, simplifying retail media fragmentation and boosting campaign performance.

Discover the key retail technology developments driving commerce and media innovation in 2025, from unified commerce platforms to logistics advancements and retail media partnerships.

Nift names Saket Mehta as its first Chief Revenue Officer, underscoring the rise of Commerce Media. Discover how Nift’s AI technology is transforming monetization and customer acquisition beyond traditional retail media.

Explore the latest forecasts and strategic insights on retail media spend for the second half of 2025. Understand economic impacts, growth trends, and advertising priorities shaping budgets.

Discover how Jivox DaVinci Commerce leverages Generative and Agentic AI to streamline retail media campaigns, delivering faster launches, cost savings, and improved ROAS for brands and retail media networks.

Explore how Place des Tendances drives e-commerce success through loyalty programs, curated brand selection, influencer campaigns, and operational excellence, creating a robust retail media platform.