Retail media networks are shifting from lower-funnel focus to full-funnel capabilities, integrating off-site, cross-platform targeting, and measurement to meet brand advertiser demands and drive market growth.
Retail Media Networks Expand Full-Funnel Advertising to Capture Brand Budgets Read More »
Goldbach Group and AdTech platform GoWit announce a strategic partnership to boost retail media capabilities in Switzerland. Discover how this alliance combines technology and local expertise to activate first-party data in Swiss retail.
Goldbach and GoWit Forge Retail Media Partnership in Switzerland Read More »
eMarketer’s March 2025 forecast reveals China and the US dominate with 80.9% of global retail media ad spend. Explore growth trends in emerging markets like Latin America and Southeast Asia.
China and US Account for Over 80% of Global Retail Media Spend, eMarketer Forecast Shows Read More »
Discover how retail media can avoid programmatic advertising’s pitfalls by focusing on standards, measurement, data identity, and transparency to drive future success.
Key Programmatic Lessons Retail Media Must Heed for Sustainable Growth Read More »
Zitcha appoints Tony Karp as Group COO and restructures senior leadership to support its expansion in North America and APAC, fueling operational growth and market reach.
Zitcha Names Tony Karp Group COO, Reshapes Leadership for Global Growth Read More »
Discover how retail media can sidestep programmatic advertising’s challenges by leveraging first-party data, setting clear industry standards, and asking the right questions to foster growth and transparency.
Avoiding Programmatic Advertising Pitfalls: Key Lessons for Retail Media Read More »
Explore key lessons retail media can learn from programmatic advertising’s challenges, focusing on data, identity, standards, and measurement for strategic success.
Learning from Programmatic’s Mistakes to Unlock Retail Media’s Potential Read More »
AI Innovation and Strategic Partnerships Redefine Retail Media in 2025 Sainsbury’s Leverages AI for Retail Media Platform Sainsbury’s and its retail media arm, Nectar360, have unveiled Pollen, an AI-powered retail media platform designed to optimize campaign targeting and creative messaging. Integrating artificial intelligence aims to unify shopper data and deliver more precise advertising experiences across
AI Innovation and Strategic Partnerships Redefine Retail Media in 2025 Read More »
Introduction At the CGF Global Summit 2025, Hanshow showcased innovative applications of AI, IoT, and Retail Media technologies within physical retail environments. The company emphasized the emerging role of stores as dynamic, data-driven media platforms that integrate digital intelligence directly into the shopping experience. Technology Enabling In-Store Media Hanshow presented a range of technologies reshaping
Hanshow recently participated in the 2025 CGF Global Summit, where the company showcased its integrated solutions designed to transform physical stores into dynamic retail media networks. Their presentation and panel participation highlighted the role of in-store technologies in bridging the gap between digital and physical retail media ecosystems. At the “Future Store” showcase, Hanshow presented
Hanshow Drives In-Store Retail Media Innovation at 2025 CGF Global Summit Read More »
