Discover how Magnite’s new programmatic features, including pause ads and Axciom integration, are shaping retail media advertising and publisher monetization.
Magnite’s Programmatic Innovations: Impact on Retail Media Strategies Read More »
Discover why retail media networks must demonstrate incremental reach and measurable outcomes to drive sustained investment. Insights from Instacart’s Adam Silverblatt on proving true ROI.
Proving Retail Media’s Worth: The Imperative of Incremental Value Read More »
Analyze Perion Network’s Q4 2023 earnings with a focus on retail media’s role, Digital-out-of-Home’s surge, CTV challenges, AI integration, and financial stability within the advertising landscape.
Perion’s Q4 2023 Earnings: Retail Media and DOOH Fuel Advertising Solutions Growth Read More »
Explore how Anthropologie’s Maeve leverages Substack, TikTok, and influencer marketing to build community and own its retail media strategy, setting a new standard for brand growth.
Anthropologie’s Maeve: Redefining Retail Media with a ‘Brand as Publisher’ Strategy Read More »
Discover how embedded finance solutions are transforming digital marketplaces by improving transaction trust, operational efficiency, and driving robust retail media growth.
Embedded Finance: Building Trust and Growth in Digital Marketplaces and Retail Media Read More »
Discover how Carwow’s partnership with Airwallex leverages embedded finance to solve trust and efficiency issues in high-value online transactions, offering lessons for retail media networks and digital marketplaces.
Embedded Finance: A Strategic Blueprint for Trust and Growth in Digital Marketplaces Read More »
Discover how marketplaces are surpassing DTC as the primary growth engine in ecommerce and what this means for retail media strategies and investments.
Marketplaces Drive Ecommerce Growth and Shape the Future of Retail Media Read More »
Discover how secure infrastructure and payment security build trust and competitive advantage in retail media networks, driving advertiser confidence and consumer engagement.
Redefining Trust: Why Secure Infrastructure is a Retail Media Imperative Read More »
Discover the latest developments in retail media, including data integration, programmatic advertising, and their implications for retailers, brands, and technology providers.
Retail Media Advances with New Data Integration and Programmatic Innovations Read More »
Explore how first-party data is transforming retail media through precise targeting, privacy compliance, and innovative collaborations in a cookieless era.
First-Party Data: The Driving Force Behind Modern Retail Media Strategies Read More »
