Retail Media

Discover how retail media can avoid programmatic advertising’s pitfalls by focusing on standards, measurement, data identity, and transparency to drive future success.

Zitcha appoints Tony Karp as Group COO and restructures senior leadership to support its expansion in North America and APAC, fueling operational growth and market reach.

Discover how retail media can sidestep programmatic advertising’s challenges by leveraging first-party data, setting clear industry standards, and asking the right questions to foster growth and transparency.

Explore key lessons retail media can learn from programmatic advertising’s challenges, focusing on data, identity, standards, and measurement for strategic success.

Introduction At the CGF Global Summit 2025, Hanshow showcased innovative applications of AI, IoT, and Retail Media technologies within physical retail environments. The company emphasized the emerging role of stores as dynamic, data-driven media platforms that integrate digital intelligence directly into the shopping experience. Technology Enabling In-Store Media Hanshow presented a range of technologies reshaping

Hanshow recently participated in the 2025 CGF Global Summit, where the company showcased its integrated solutions designed to transform physical stores into dynamic retail media networks. Their presentation and panel participation highlighted the role of in-store technologies in bridging the gap between digital and physical retail media ecosystems. At the “Future Store” showcase, Hanshow presented

Sainsbury’s, through its media arm Nectar360, has launched Nectar360 Pollen, a unified retail media platform designed for omnichannel campaigns. The platform aims to streamline retail media operations for brands and agencies engaged in the UK market. Nectar360 Pollen integrates customer data and artificial intelligence to provide comprehensive insights across channels. It offers users a single

## Sainsbury’s Leverages AI for Retail Media Platform Sainsbury’s has launched Nectar360 Pollen, a new retail media platform powered by artificial intelligence. The platform integrates AI-driven targeting and creative capabilities designed to improve campaign precision and user engagement. By unifying customer data across Sainsbury’s grocery stores, Argos, and Habitat, Nectar360 Pollen offers advertisers a consolidated

The Current State: Dynamics Shaping Retail Media Today Beyond Sponsored Search: Full-Funnel and Omnichannel Retail Media Networks (RMNs) have evolved beyond simple sponsored search placements. Today, successful campaigns leverage full-funnel approaches incorporating upper-funnel branding, mid-funnel engagement, and lower-funnel conversion tactics across both digital and in-store channels. Leading retailers such as Amazon, Walmart, and Ulta integrate